November 2011
9 posts
2 tags
@Deadmau5 Lights Up Entire Building In London for...
On Monday, November 28th, Nokia hired Deadmau5 to help them promote their new phone. Not only did they hire the world’s most popular DJ (sorry Avicii), but they also set up the world’s most advanced projection screen… On an entire building. In this video, one of the many awesome shots shows that you can clearly see the performance from across the river.
[via]
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@BP_America (@BPCares) Continues To Try &...
We still love the spoof twitter account, @BPGlobalPR - BP Public Relations though!
Read more:
BP expands advertising efforts to support Gulf Coast tourism.
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@Benetton_UCB pulls shock #UNhate ad showing Pope,...
From the Toronto Star:
The Benetton clothing company quickly withdrew an ad featuring a fake photo of Pope Benedict XVI kissing a top Egyptian Imam on the lips after the Vatican denounced it as an unacceptable provocation.
Benetton had said its “Unhate” campaign launched Wednesday was aimed at fostering tolerance and “global love.”
The campaign’s fake photos feature a half-dozen purported...
2 tags
“I’m really scared for my generation, you know. The thing that scares me...”
– @Drake on @Tumblr/Social media [via @PitchforkMedia]
Irocnially I am posting this on a Tumblr site!
This @JohnLewisretail Christmas Ad feat. The...
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@MorganPCampbell on how @MannyPacquiao is Building...
From today’s Toronto Star:
Marketing agent Lucia McKelvey would like to finish a phone interview but first she has to click over to a call from another potential sponsor seeking a deal with boxing superstar Manny Pacquiao.
Those calls have come frequently since February, when McKelvey, Tiger Woods’ former agent at IMG Golf, signed on as Pacquiao’s deal agent.
First came deals...
1 tag
@L_Stone of the @TorontoStar on the Secret behind...
Words — most likely well-supported by imagery — we are inclined to think when we hear the name Kim Kardashian: sexy, feminine, fun.
But shrewd businesswoman?
“People can become famous because they’re very clever at business, and I think that’s what she’s done,” said David Soberman, marketing professor at the Rotman School of Management at the University of Toronto.
When the news broke...
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@SteveStoute's 'The Tanning of America: How...
The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy by Steve Stoute My rating: 4 of 5 stars Wasn’t sure at first but music & marketing expert, Steve Stoute’s book on the lessons corporate and even political America can learn from the US evolution to a more ‘poly-ethnic’ cultural society is well worth your time. ...
2 tags
Tebowing.com - is @TeBOWing the new planking?
(vb) to get down on a knee and start praying, even if everyone else around you is doing something completely different.
http://tebowing.com
Whether Tim Tebow is really built to cut it in the NFL is still very much up for debate, but he is definitely a cultural phenomenon either way….
